Festival Napa Valley
A data-driven site for America’s premier lifestyle festival
The Task: Implement a vast, data-driven website to serve as the main marketing and sales tool for a dynamic, fast-growing music and lifestyle festival. Develop bespoke, back-end CMS system for event, donor, and sponsor management. Program dozens of complex layouts based on art agency demands. Integrate website with advanced ticketing and CMS system, Youtube, Salesforce, and Smugmug. Effect image management and optimization. Match web look and feel to print marketing. Develop numerous pages and nodes based on art templates. Oversee photography capture, management, and publishing during 10-day festival. Develop asset management system. Manage production for annual magazine; assist with editing and rewrites. Create and publish concert programs for all major events.
- Data-Driven Site
- Web Development